When I first heard that Horowitz was writing a book, I thought of my husband. This is Ben Horowitz’s story, as told in his new book, The Hard Thing About Hard Things: Building A Business When There Are No Easy Answers. Everything that matters to you is slipping away. In that moment, you feel a fear that you’ve never felt before. Your wife has had an allergic reaction to her medicine and stopped breathing. And then it does.īut the call isn’t about your company, it’s about your family - the only thing in the world that’s more important than your company. You put on a brave face for each banker you meet, and keep an eye on your phone for the call that you’re hoping won’t come. You are half-certain that the company will go completely bankrupt during the actual roadshow, making the entire process superfluous. Your friends and your most trusted advisers tell you that it’s probably time to throw in the towel, but as a last-ditch effort to find some capital, you decide to take the company public. Imagine your business is down to its last stretch of runway and your investors refuse to put more cash into it.
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